Business, Business Operations, Sales & Marketing

The Growing Problem of Plastic Packaging in E-Commerce and the Path to Sustainability

As global waste levels continue to rise, one of the largest contributors is plastic packaging—especially as the e-commerce sector booms. The increasing demand for online shopping means that packaging materials, particularly plastic, are required at an unprecedented rate to meet the needs of consumers. While many view this reliance on plastic as an unavoidable consequence of providing essential products in a safe and cost-effective manner, environmental concerns are pushing both consumers and businesses to rethink this dependency.

A growing number of consumers are expressing a willingness to pay more for products packaged in eco-friendly materials, highlighting a shift in priorities towards sustainability. However, before considering additional costs for customers, businesses can take proactive steps to reduce their environmental impact. One of the most accessible changes involves switching to recyclable materials, which not only extends the lifespan of packaging before it degrades but also helps to reduce the overall waste generated by the supply chain.

Read: The Power of Packaging: How Design Shapes Consumer Perception

Simple adjustments, such as replacing plastic shipping containers with cardboard or biodegradable, plant-based alternatives, can have a significant impact on an organization’s sustainability goals. Additionally, companies can further strengthen their commitment to the environment by partnering with third-party organizations that follow stringent sustainability standards. Whether in manufacturing, packaging, or sourcing materials, these collaborations can help businesses reduce their carbon footprint while maintaining operational efficiency.

When Should You Be Using Sustainable Packaging? an infographic provided by Eagle Flexible Packaging, an organization specializing in custom frozen food packaging


To discover more about how leading companies are addressing these environmental challenges, refer to the resource provided alongside this post.